Student Work
I know, I know. You’re not supposed to have ad school work in your professional portfolio. But I really liked ad school. So here is a sample of some of my favorite student ads I haven’t been able to say goodbye to (yet).
WWE
WWE fans will stumble across this billboard outside Target Center, and be prompted to literally “grab a chair” to score a free ticket in to an upcoming match in Minneapolis. A slew of chairs will also be scattered across the city for fans to find. The chairs people grab will be the chairs they sit on front-row at the match.
placed gold in The Show (Adfed) and won a national ADDY award
CW: Hayley Sutherland AD: Marla Klein
Clean Clothes Campaign
This is one of those rare student campaigns where the concept came before the client. We loved the messaging of placing hands where clothing should be, of emulating high-fashion editorial shoots with one startling difference.
Then we found Clean Clothes Campaign, and knew immediately that it was the perfect client for what we were trying to say.
placed gold in The Show (Adfed) and won a national ADDY award
A.D. (and photographer): Marla Klein
Pringles
This tongue-in-cheek Pringles campaign plays on the double meaning of “salty.”